Learnings from : (1) Nirdosh Case Study (2) Crown TV Case Study

Learnings from Nirdosh Case Study 

1.  Product needs to fit the segment.
2.  Segment should be sustainable.
3. Segment should have competitive advantage.
4. Need to understand & tackle Consumer Behaviour issues.
5. Interpreting the numbers from Exhibits in line with the case study objectives.

Learnings from Crown TV Case study

1. Retain the dealers that a brand  possesses in the market so as to overcome the onslaught of MNC's.
2. MNC's poach the dealers by offering & exploiting the weaknesses of domestic brands.
3. Weaknesses of Domestic brands: 

   a) Excessive reliance on one price segment

             b)  Lack of Technological Innovations in product line-ups.  
   
            c) Less Product Variants.
   
            d)      Lack of Financial incentives to both dealers & customers.